Yeah, I know what you mean. It's a bit like OTT as well (though I see OTW enough that it's starting to get to the point where I can't remember what OTT is an acronym for). I dunno if OFTW or OfTW would be very catchy, though, if only because it would make me think of Ofgem or Ofcom (two important regulatory offices over here). I was so glad when someone came up with AO3 instead of AoOO...